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The Impact of AI: Addressing Challenges or Creating New Problems?

13 Juni 2025

Before the era of the Internet of Things (IoT) as we know it today, artificial intelligence (AI) existed merely as simple programs used in games like chess or classic video games such as Minesweeper and Space Invaders. The development of AI dates back to 1950, when Alan Turing, a British mathematician and computer analyst, introduced the concept of "Computing Machinery and Intelligence" and proposed the Turing Test—a method to evaluate whether a machine can understand and mimic human language.

Over time, AI has evolved uniquely across various fields. In education and research, tools such as ChatGPT and Deepseek have emerged as text-based assistants. In handheld devices, AI-powered features like Samsung’s Bixby, Google’s Gemini, Microsoft’s Copilot, and Apple Intelligence have been integrated to enhance user experience. AI is also being applied in the automation of household tools such as vacuum cleaners, lighting systems, and even personal vehicles like those from Tesla and BMW.

In the financial world, AI has become a critical analytical tool. Platforms like TradingView and Stockbit utilize AI to assess trade balances and help traders make decisions based on mathematical calculations—minimizing human bias in investment decisions.

Despite its benefits, AI’s existence also presents challenges and raises concerns about cultural and ethical rights. In the arts and entertainment industries, AI technologies such as deepfakes, LeonardoAI, and ChatGPT (through the Ghibli Artstyle Trend) have sparked controversy among artists. Some regard AI as an exciting innovation, while others see it as a threat to human creativity.

In an interview with NDTV World, Hayao Miyazaki, co-founder of Studio Ghibli, voiced his discontent with AI-generated works: “I can't find anything interesting about this. Whoever created this AI-generated work clearly does not understand the meaning of true suffering. This is an insult to life itself.”

AI also plays a major role in cybersecurity, particularly in real-time threat detection. In an era where cybersecurity is a critical national asset, AI serves as a valuable tool in monitoring and protecting state interests. However, in the wrong hands, AI can be exploited to detect and attack Zero-Day Vulnerabilities—security flaws unknown to developers. Malware such as Trojan viruses can infiltrate vital networks, damage national infrastructure, and compromise public data.

In response to both the advantages and risks of AI, Dr. Charles Lim, a cybersecurity expert, emphasized that the greatest vulnerability in security systems is not the technology itself, but human error. Negligence, operational mistakes, and a lack of awareness regarding security protocols often open doors for cyber attackers.

To minimize data misuse, Indonesia has enacted the Personal Data Protection Law (UU PDP). The ratification of this law not only encourages more ethical and responsible use of AI but also promotes its development without sacrificing privacy or human rights.

In other countries such as the United States, there are also entertainment unions fighting against AI misuse in the industry. One prominent example is SAG-AFTRA, which protects the rights of actors, voice talents, and other creative workers from digital exploitation. SAG-AFTRA demands strict regulations on AI use by major studios, including mandatory explicit consent and fair compensation if an artist’s image or data is used by artificial intelligence systems.

The development of AI should not only focus on improving its technical capabilities, but also emphasize user awareness and ethical application. Through an approach that is ethical, mindful, wise, honest, and responsible, AI can become a tool that supports human well-being without compromising originality or safety.

(Sekar Ayu / Humas UNDIRA)

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